Based in the US, Inclusive Development International (IDI) partner with grassroots organisations and local communities around the world to defend their land, natural resources and human rights against threats from harmful investment projects.
The team at IDI wanted a more modern and professional tone for their brand that would provide a clear and engaging presence across all their communication.
The refreshed logo provides a more contemporary execution of the venn symbol, giving it strength and longevity while also referencing the work they do investigating harmful development projects through reconfiguring the form into an ‘eye’.
This is further supported by a bold visual language, that plays with type, scale and colour to produce an editorial style brand that brings both impact and integrity to the content.
